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School of Commerce and Management

School of Commerce and Management

B.B.A. - International Business | Logistics & Supply Chain Management | Retail Management

Program Objectives
  • To develop leadership skills, creativity and entrepreneurship
  • To equip the students to handle future challenges of business
  • To equip the students to exhibit technical proficiency in domestic as well as global business through the study of major disciplines within the fields of business and management
  • To help student analyze and develop solutions for business problems and issues by using logical reasoning patterns for evaluating information, materials and data
  • To equip students to conceptualize a complex business issue and articulate into a written statement and oral presentation
  • To train the student to exhibit competence in the use of technology and information systems in modern organizational operations
  • To provide the students with ecosystem to demonstrate entrepreneurial skills for creating and managing innovation, new business development and high-growth potential entity
  • To provide the students with appropriate guidance to opt for career choices in the public, private and government sectors
  • To provide them International Business Exposure to understand complex and interrelated international business environment
  • To inculcate ethical and socially & environmentally responsible behavior among students.
  • To propel the students to undertake study in advanced level programs in management studies.
Program Description

Bachelor of Business Administration or BBA is a three-year full-time course that is designed to promote and prepare students for positions of leadership and responsibility in the areas of business and management. This BBA program not only broadens and deepens one’s understanding and knowledge of business, management and environment; it also strengthens their communication, interpersonal, leadership and IT skills through various practical works.

The BBA curriculum aims to provide a very strong foundation of business statistics, accounting, finance, marketing, economics, IT and other management courses. The students will learn key roles and functions of marketing, finance and human resource management, and interaction and integration of these functions towards attaining the organizational goals. The program offers opportunity to deepen student’s knowledge and sharpens their skills in particular areas of interest through concentration courses. It helps them to attain a very sound foundation in a particular field that ultimately will be instrumental for their further studies and career options.

Lastly, the course aims to provide an in-depth overview of the latest developments in both the theory and practice of business and management. This will enable the student’s to become empowered to undertake responsible managerial positions in the private and public sectors, or self-employment ventures and at the same time making them socially responsible.

Eligibility Criteria

(10 + 2) or equivalent with at least 45% marks and English as passing subject.


3 Years

Course Structure / Highlights
  • Regional and International Immersion Program (Regional & International Study Tour)
  • Industry Visits
  • IT Skills
  • Life Skills
  • Certification Programs Focused on Employability Enhancement
  • Course on Business Innovation and Innovative Practices
  • Focus on Practical and Hands on Training
  • Foreign Language Training
  • Dissertation / Industry Immersion Program
Industry Collaborations
  • Klaipeda University, Lithuania
  • Confederation of Indian Industries (C.I.I.)
  • All India Management Association (A.I.M.A)
  • Institute of Management Consultants (I.M.C)
  • National Institute of Personnel Management (N.I.P.M.)